M & S pushes his pawns in Paris

Just two months after launching its first e-commerce platform at reduced prices, the British retailer has revealed details of his store in the mall Beaugrenelle (Paris 15th), whose opening is planned for spring 2013. This is the third outlet Marks & Spencer in France, after those of the Champs Elysees and the store in the mall So West (Levallois-Perret) which will open in fall 2012 and will be the largest store M & S in the hexagon.
Held on 4 floors, the new store Beaugrenelle whose total area is 4500m2 axis in the strategy "bricks and clicks" M & S, combining store sales with e-commerce.
Last fall, M & S made his return to France with his first international online shop www.marksandspencer.fr and its flagship store located at 100 Avenue des Champs Elysees.
Located near the Eiffel Tower ルイ・ヴィトン モノグラム スピーディ 40 M41522 レディース バッグ, the new shop Beaugrenelle offer customers a wide range of M & S fashion, menswear, lingerie, children and decoration. More products will be available to order via touch pads giving access to French merchant site.

"Since our return to France last fall, we had fantastic feedback from our customers buying online and in our store in Paris. We are really excited about the development of our presence in Paris and the opening of our new stores that will offer our customers a wide range of fashion, home and high quality food, said the Director of International Marks & Spencer, Jan Heere, last week, during the press conference Paris.
"Located 2 steps from the Eiffel Tower, Beaugrenelle is really exciting new project in the heart of Paris and we look forward to welcoming our customers into the store next year," he has said.
The store will present the M & S Fashion collections and exclusive innovations in lingerie, women's fashion, men and child. The store will also feature a range of decorative items, including exclusive collaboration with M & S the most influential British designer Sir Terrance Conran.
The famous lines of clothing at M & S Beaugrenelle these ranges include Autograph - Luxurious, stylish and sophisticated, the range represents sobriety, as embody the international model Rosie Huntington-Whiteley and Hollywood actor Ryan Reynolds, Indigo Collection - A collection of casual wear sleek and sophisticated ルイ・ヴィトン モノグラム スピーディ 35 M41524 レディース バッグ, perfect for active women; Collezione - elegant line for men M & S, represented by the top international David Gandhi, it uses high quality fabrics and pays great attention to detail and Savile Row Inspired - new collaboration with M & S deemed the tailor Richard James, this capsule collection reinvents classic plays in a modern style inheritance English: quality, cutting and attention to detail;

In addition to control via touch pads giving access to the online store, the group will offer customer support in the store to simplify online purchases.
Marks & Spencer was founded 127 years ago and currently has 720 stores in the UK and over 380 stores internationally, across Europe, the Middle East and Asia. The brand is present in 42 countries and employs 78,000 people worldwide.
Renovating its existing stores, Marks & Spencer plans to boost its revenues by £ 50 000 generated by the loan-to-wear. Analysts said a number of clothing in the UK would indicate a slight increase (+0.2%) of overall sales. An increase compared with a decline of 1.8% in the third quarter.